INTRODUCING THE NEW NETGEAR® SOLUTION PARTNER PROGRAM:
Making it easier and more profitable for resellers to grow their businesses
Here at NETGEAR Commercial Business Unit (CBU) our primary channel focus is driving solution-based integration of our commercial Switching, Storage and Wireless portfolio. In order to support this drive we have redesigned our Channel Partner Program to grow partner profitability, increase reseller support, and provide improved sales and marketing tools. The new program, now called the NETGEAR Solution Partner (NSP) Program , is designed to ensure you are competing effectively in the Channel on project deals and rewarding you for the work that it takes to go out and win NETGEAR opportunities with business-class product lines, which include market-leading ProSAFE® switching and wireless products, Business Central™ Wireless Management and ReadyNAS® and ReadyDATA® storage solutions.
The newly branded NETGEAR Solution Partner Program improves breadth of program offerings and services offered to IT integrators and resellers:
“As our new partner program becomes available around the world, we wanted to ensure a globally managed program consistent across regions that makes it easy for VARs to work with us and profitably grow their own businesses,” said Renee Meisenbach, the director of worldwide channel marketing for NETGEAR Commercial Business Unit. “It’s the right time to redesign our program to emphasize not only the price/performance value of NETGEAR products and our industry-leading warranty program, but to strengthen margins and simplify business processes to lower the costs of doing business with NETGEAR. We recognize that a successful channel program is not based on technology alone, but on a shared effort to drive business opportunities and revenue.”
NSP Program Highlights:
The NETGEAR Solution Partner program provides access to an extensive variety of sales, marketing, training, and support resources, making it easier for partners to profit from selling the broad range of NETGEAR business-class products. A newly designed partner portal gives all partners quick and easy online access to the program.
All NETGEAR Value-Added Resellers are eligible for the entry-level tier of the NSP program, Basic, which entitles them to a wide range of benefits, training, sales and marketing assistance, and pre- and post-sales support to help increase reseller profitability and make NETGEAR products among the easiest to sell in the industry.
All NSP Basic members receive the following benefits:
- Online and advanced Return Material Authorization (RMA)
- Joint sales call support
- On-demand training and webinars
- Government/education discounts
- Deal registration program
- Product evaluation request
Approved NSP Platinum partners who are in the NSP program will have access to a higher level of rebate and benefits, based on meeting partner level requirements, including achievement of revenue requirement:
- Dedicated account manager
- Joint business plan agreement to develop sales
- Elevated 24x7 device level technical support
- Lead sharing
- Marketing Development Funds (MDF)
- 5% Upfront discount via distribution on SMB SKU’s
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If you have any questions, please reach out to your NETGEAR Account Manager or email us at: uspowershift@netgear.com. Phone: 866.480.2112 option 1.
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